My first task in my journey of developing a strategic plan was to first understand how mature Tegra118's UX was.
Spoiler alert! It was in the bottom rungs, but in any case I did a throughough evaltion of the people, processes, and current state of the products.
I used NNGroup and Jared Spool's UIE maturity stage benchmarks for UX and UXR respectively. Using these well regarded benchmarks made it clear to the stakeholders that this wasn't just an opinion on mine but a widely held understanding of what their practice constituted.